Walk/Run Team Captain Toolkit

As a Team Captain, we thank you for mobilizing your family, friends, neighbors, co-workers, and your greater community to accelerate a cure for multiple myeloma by raising critical funds. This resource page is dedicated to assist your outstanding leadership by providing tools for success. We’re here for you every step of the way!

Walk/Run Program

Getting started as a captain

Set team goals

1. It’s personal!

As a Team Captain it’s important you lead by example. Personalize your fundraising page to tell your team and supporters why accelerating a cure for multiple myeloma is important to you, and how they can make a difference through their support.

2. Donate now

Make a self-donation to kick-start your fundraisingcampaign. Ask friends and family to match your donation or ask supporters to give an amount that has meaning: “Please donate $80 for the 80 clinical trials the MMRF has opened to extend the lives of patients to lead to a cure.”

3. Join my team!

With an extraordinary 90% of the MMRF’s total budget going directly to research and related programming, and the MMRF consistently earning top rankings from the nation’s leading charity evaluators, you can tell your supporters that they can make an impact on curing cancer today by joining you! Make a goal of asking 5 people a day.

4. Share the news

Tell your community — from friends and family to co-workers and community leaders — why their support can cure cancer. Utilize the MMRF fundraising tools on this page, including social media and emails to friends/family and sponsors, as well as local media to amplify your message that together we can end multiple myeloma.

Social media resources

Share for support!

Accelerate Your Fundraising for a Cure!

Download the NEW MMRF Team for Cures App

 

This FREE app allows you to:

  • Connect quicker: Send messages on-the-go with exclusive access to pre-written texts, emails, and social posts to reach your network quicker!
  • Be in the know: Receive instant updates on your fundraising progress with just a touch of the app!
  • Tell your story: Customize your personal page. Tell us why raising money for a cure is important to you!
  • Get recognized: Access fundraising tips and earn achievement badges for different milestones!
  • Go the extra mile: Sync the app to Apple Health, Strava, or Google Fit to track your distance leading up to and on race day!

Download the MMRF Team for Cures app

Fundraising tools

Start your fundraising efforts off on the right foot.

Fundraising email templates

Dear (Insert Name),

Join my Team in making a difference in lives of cancer patients and their families!

On [insert date] I will be participating in the MMRF Team for Cures: (Event Location) Walk/Run, to raise awareness and critical
funds to cure multiple myeloma as the Team Captain of [insert team name]. The Multiple Myeloma Research Foundation
(MMRF) is a leader in driving the most innovative research on behalf of the myeloma community, to ultimately lead to a cure.
Their work has helped nearly triple patient survival, deliver fourteen FDA-approved treatments in 10 years, and launched
over 80 clinical trials.

Here is where you can personalize your email. Why are you participating? Explain why this cause is so important to YOU. See below for an example:

As many of you know, my mother was diagnosed with multiple myeloma 6 years ago.
As recently as 10 years ago, the life
expectancy of a myeloma patient was only 3 years. Today, that has more than tripled, thanks to the work of the MMRF in
funding collaborative research that is extending the lives of patients while they work relentlessly on a cure. An extraordinary
90% of the MMRF total budget goes directly to research and related programming, consistently earning them top rankings
from the nation's leading charity evaluators, including 18 years of 4-star ratings on Charity Navigator. Your support truly
makes a difference in the lives of multiple myeloma patients, including my mom.

I urge you to join me at the event as a member of [insert Team Name] or by making a donation on my fundraising page:
(Insert Link). Thank you in advance for your support and generosity!

No one fights cancer alone, together we will reach the ultimate finish line: a cure.
Sincerely,
(Insert Your Name)

Dear (Insert Name),

Join my Team in making a difference in lives of cancer patients and their families!

On [insert date] I will be participating in the MMRF Team for Cures: (Event Location) Walk/Run, to raise awareness and critical
funds to cure multiple myeloma as the Team Captain of [insert team name]. The Multiple Myeloma Research Foundation
(MMRF) is a leader in driving the most innovative research on behalf of the myeloma community, to ultimately lead to a cure.
Their work has helped nearly triple patient survival, deliver fourteen FDA-approved treatments in 10 years, and launched
over 80 clinical trials.

Here is where you can personalize your email. Why are you participating? Explain why this cause is so important to YOU. See below for an example:

As many of you know, my mother was diagnosed with multiple myeloma 6 years ago.
As recently as 10 years ago, the life
expectancy of a myeloma patient was only 3 years. Today, that has more than tripled, thanks to the work of the MMRF in
funding collaborative research that is extending the lives of patients while they work relentlessly on a cure. An extraordinary
90% of the MMRF total budget goes directly to research and related programming, consistently earning them top rankings
from the nation's leading charity evaluators, including 18 years of 4-star ratings on Charity Navigator. Your support truly
makes a difference in the lives of multiple myeloma patients, including my mom.

I urge you to join me at the event as a member of [insert Team Name] or by making a donation on my fundraising page:
(Insert Link). Thank you in advance for your support and generosity!

No one fights cancer alone, together we will reach the ultimate finish line: a cure.
Sincerely,
(Insert Your Name)

Dear (Insert Name),

Join my Team in making a difference in lives of cancer patients and their families!

On [insert date] I will be participating in the MMRF Team for Cures: (Event Location) Walk/Run, to raise awareness and critical
funds to cure multiple myeloma as the Team Captain of [insert team name]. The Multiple Myeloma Research Foundation
(MMRF) is a leader in driving the most innovative research on behalf of the myeloma community, to ultimately lead to a cure.
Their work has helped nearly triple patient survival, deliver fourteen FDA-approved treatments in 10 years, and launched
over 80 clinical trials.

Here is where you can personalize your email. Why are you participating? Explain why this cause is so important to YOU. See below for an example:

As many of you know, my mother was diagnosed with multiple myeloma 6 years ago.
As recently as 10 years ago, the life
expectancy of a myeloma patient was only 3 years. Today, that has more than tripled, thanks to the work of the MMRF in
funding collaborative research that is extending the lives of patients while they work relentlessly on a cure. An extraordinary
90% of the MMRF total budget goes directly to research and related programming, consistently earning them top rankings
from the nation's leading charity evaluators, including 18 years of 4-star ratings on Charity Navigator. Your support truly
makes a difference in the lives of multiple myeloma patients, including my mom.

I urge you to join me at the event as a member of [insert Team Name] or by making a donation on my fundraising page:
(Insert Link). Thank you in advance for your support and generosity!

No one fights cancer alone, together we will reach the ultimate finish line: a cure.
Sincerely,
(Insert Your Name)

Team captain email signatures

Download one of our email signatures and drop into your professional or personal email for extra awareness.

Team Captain email signature
Run email signature
Walk email signature

 


Walk/Run flyers
Download a printable flyer template and post at a local coffee shop or other community spot where you might recruit team members!
Save the Dates
Download a printable "Save the Date" flyer for any of our upcoming events.
How to reach your fundraising goal
Fundraising best practices

1. Personalize your team page on Headquarters (ex: photos/fundraising goal).

2. Recruit as many people as possible when you share the link to your team page!

3. Help each team member reach their goal by checking in with them regularly.

4. Keep everyone up to date on your team’s progress.

5. Utilize social media to share your story.

6. Ask your team members if their employers would like to donate or sponsor the event.

7. Suggest that each team member set a personal goal for fundraising.

8. Build your team by encouraging each team member to get their friends/family to join.

Asking for small donations:
Ask several relatives for $25 each
Ask several friends for $10 each
Ask several co-workers or neighbors for $10 each

Email campaign
Recruit 5 team members who will commit to sending out 25 emails asking for a donation of $25

Fundraising events
Host a fundraising event with a fee of $5 per person with all of the proceeds going to your teams' goal

Facebook post & Facebook fundraising
Post your team page on Facebook asking your Facebook friends for $10 donations

Partner for a cure - how to get a sponsor
Team captains are critical components of each Walk/Run event, and can be instrumental in helping to get local sponsors involved. Below are some tools to help you connect and work with potential sponsors and supporters.

Dear [Name]:

Your support is needed to make a difference in curing cancer for people in our community.

For over 20 years, in 13 locations across the country, the Multiple Myeloma Research Foundation (MMRF) Team for Cures:
Walk/Runs have been bringing together patients, families, doctors, nurses, and community leaders to raise awareness and
critical funds to cure multiple myeloma, the second most common blood cancer. On [Event Date] the city of [City Name] will
once again host the MMRF Walk/Run to accelerate a cure.

The MMRF is a leader in driving the most innovative research on behalf of the myeloma community to ultimately lead to a
cure. Since its inception, the MMRF has raised over $500 million to support research, clinical trials, and related educational
programming. An extraordinary 90% of the MMRF total budget goes directly to research and related programming,
consistently earning them top rankings from the nation's leading charity evaluators, including 18 years of 4-star ratings on
Charity Navigator.

None of this would be possible without generous supporters in our community like you. With past donations the MMRF and its
partners have been able to nearly triple patient survival, deliver fourteen FDA-approved treatments in 10 years, and launch
over 80 clinical trials.

We would greatly appreciate it if you could contribute [amount] to the MMRF Team for Cures: Walk/Run [city] as a sponsor to
continue this urgent work to end cancer.

Information is enclosed on both the event as well as the MMRF, and we look forward to working with you to reach our ultimate
finish line: a cure.

Sincerely,
[Name]

The MMRF is a registered 501(C)(3) non-profit. Tax ID: 06-1504413

Dear (Insert Name),

Join my Team in making a difference in lives of cancer patients and their families!

On [insert date] I will be participating in the MMRF Team for Cures: (Event Location) Walk/Run, to raise awareness and critical
funds to cure multiple myeloma as the Team Captain of [insert team name]. The Multiple Myeloma Research Foundation
(MMRF) is a leader in driving the most innovative research on behalf of the myeloma community, to ultimately lead to a cure.
Their work has helped nearly triple patient survival, deliver fourteen FDA-approved treatments in 10 years, and launched
over 80 clinical trials.

Here is where you can personalize your email. Why are you participating? Explain why this cause is so important to YOU. See below for an example:

As many of you know, my mother was diagnosed with multiple myeloma 6 years ago.
As recently as 10 years ago, the life
expectancy of a myeloma patient was only 3 years. Today, that has more than tripled, thanks to the work of the MMRF in
funding collaborative research that is extending the lives of patients while they work relentlessly on a cure. An extraordinary
90% of the MMRF total budget goes directly to research and related programming, consistently earning them top rankings
from the nation's leading charity evaluators, including 18 years of 4-star ratings on Charity Navigator. Your support truly
makes a difference in the lives of multiple myeloma patients, including my mom.

I urge you to join me at the event as a member of [insert Team Name] or by making a donation on my fundraising page:
(Insert Link). Thank you in advance for your support and generosity!

No one fights cancer alone, together we will reach the ultimate finish line: a cure.
Sincerely,
(Insert Your Name)

Why support the MMRF?
More info about the Multiple Myeloma Research Foundation.
One-Pagers
Download and distribute these as needed, or pull talking points from them to support your fundraising efforts.
Social posts about the MMRF
Share these on social media to generate awareness for the MMRF and the important work that you are helping to fund.